Your bridge to successful market entry!

Entering a new market is a complicated process and requires a clear understanding of local culture, behavior, language, and foreign business regulations and practices.

IBS Global Consulting provides market entry services to help new entrant companies successfully establish and develop a presence in foreign markets.  With a team of professionals across three continents, we are positioned to help our clients gain and sustain a competitive position in their target market.

Market Research

• Market feasibility studies
  

• Market overview and analysis
  

• Business opportunities identification
  

• Competitive intelligence
  

• Questionnaire design, execution and analysis
  

• Qualitative and quantitative research
  

- In-depth interviews

- Focus groups

- Online surveys

- Mail surveys

Entry Strategy and Planning

• Develop product strategy for localization
  

• Partners search
  

- Distributors

- Suppliers

- Joint ventures

- Franchise and consortium partners

• Facilitate contract negotiations
  

• Perform due diligence
  

Branch Office/Subsidiary Set Up

• Business formation
  

• Location set-up
  

• Interim management and hiring of staff
  

Marketing

• Develop promotional strategy for your new market
  

• Brand and communication plan
  

• Product launch and promotion
  

• Trade show representation
  

• Sales and distribution channel plan
  

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Market Entry Services